Behind The Brand
Every design is created to inspire tradesmen and women to pursue more, elevate their craft, and leave a lasting impact. The trades don’t just build cities, they build character, families, and nations.
Co-Founder/ Director
Ryan is an entrepreneur who specializes in building startups from the ground up. He sees opportunity where others see obstacles and knows how to turn vision into reality, creating the structure and momentum needed to bring ideas to life.
Co-Founder/ Owner
Joe is an ironworker, boots on the beam, hands on the steel. He lives the trade lifestyle daily and understands the sacrifice, grit, and pride that come with building something that will outlast you.
Our designs are bold and unapologetic.
worn trades people across Canada & USA.
